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Brand Identity

Samii Boutique

Client

Samira Sadat (Samii Boutiuqe)

Deliverables

Logo, Style Guide, business card design

Software

Adobe Illustrator, Adobe Photoshop,
Adobe InDesign

Background

Samii-Boutique is a social entrepreneurship supporting skilled women of Turkey and Afghanistan by promoting and selling their beautiful handcrafted products in a Vancouver-based online boutique.

Challenge

The company needs a modern and elegant logo reflecting their tagline “United by Craft.

Miss Sadat is open to any ideas, yet she wants to see an elegant icon that would visualise the idea of connecting/uniting the eastern and western cultures by means of craft.

Solution

I have created a rounded icon divided into two parts and connected with a curved outline of a stylised capital ‘S’. The client has approved the favicon with a modern typeface and selected an elegant combination of dark blue and gold. These colours are inspired by the lights of Vancouver and symbolize high quality and exclusiveness of the client’s products.

business card and logo design in Canada

Sketches

sketch for a boutique logo design
sketch for a boutique logo design
sketch for a boutique logo design
sketch for a boutique logo design

Digital Sketches

logo design for a fashion boutique in Vancouver canada

Typography and Colours

three logo formats for a boutique in Canada
colours for a boutique logo design
icon and a wordmark logo for a boutique in Vancouver
icon and a white wordmark for a logo design
typefaces for a logo design

Application

label design for a Vancouver boutique
brand identity design for a Vancouver boutique
style guide for a boutique in Vancouver
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