Alexis Albores, Avofresh Trading
Logo, business card design, creating templates and styles for social media posts
Adobe Illustrator, Adobe Photoshop,
Avofresh Trading is a wholesale distributor of fresh Mexican avocados in Canada.
Creating a memorable logo that would establish trust and look different from competitors’ logos. The icon should have elements hinting on collaboration between Mexican farmers and Avofresh Trading.
I came up with an abstract avocado shape against a dark rounded background split into two equal shapes. The concept shows the parties involved in delivering avocados and connecting Canadians with the freshness of the best Mexican avocados.